Regulating Healthy Lifestyles As baby boomers and younger shoppers look for ways beyond diet and exercise to improve memory, energy, joint, eye and heart health, the vitamin and supplement category is poised for continued growth. U.S. consumers are taking active steps to prevent aging and age-related diseases.
Lieven Nuyttens, Senior Vice President of Operations for Prestige Brands: "When companies have high-stakes R&D and high infrastructure and want to acquire brands, there is a very high complexity of integration. Because we use an outsource model, we are very flexible…And, we’d like to leave [running plants] to those who do it best."
Sauces Heat Up Sauces and dressings can indulge the inner foodie in us all. And if restaurant menu choices and grocery aisle assortments are any indication, with their vast selections of spicy, ethnic and rich-tasting sauces, there are quite a few “Barefoot Contessas” and “Emeril Lagasses” out there seeking sauces and dressings to try in their own kitchens.
To Go or No-Go? When it comes to deciding whether to launch a new product or not, there is no Magic 8 Ball of right answers. Indeed, it may seem like a Magic 8 Ball was used — or the throw of the dice, or the toss of a coin — on a multitude of unsuccessful unveilings lately. But clearly, there are more strategic ways of getting through what has become known in the industry as the go/no-go decision-making process.